With experience as a journalist in three media markets and numerous years in public relations, Abby Shaha Daw brings a unique skillset and perspective to Intrepid. She uses this experience and insight to help clients develop and execute communications strategy and programs targeted and tailored to audience needs.
During her time at Intrepid, Abby has worked on numerous large accounts and projects including UDOT’s Student Neighborhood Access Program, the Women Tech Council, the Utah Jazz Legacy Trust announcement as well as numerous proactive and reactive crises ranging from racial controversies and political issues to corporate social responsibility and cyber breaches. She has also been responsible for multiple successful earned media campaigns with placements including Forbes, CBS and the Wall Street Journal. The teams she has been a part of on for these projects have received five Silver Anvils from the Public Relations Society of America and numbers Golden Spikes from the Greater Salt Lake Chapter of PRSA.
Prior to her work in public relations, Abby worked for Newsweek in New York City, covered a presidential election in Washington D.C. for Politics Magazine, and wrote for the Deseret News covering state, city and county politics, cops and courts and special interest pieces.
Abby has a bachelor’s degree in communications print journalist from Brigham Young University and a master’s of public administration from the University of Utah.